Cultural Connection - Not Just Translation
At TLC Political, we stand apart in the political consulting arena by mastering the nuances of Hispanic American electoral dynamics.
Unlike regional actors, who often miss the big picture and lack access to national talent and cost efficiencies, and national firms, who may reduce Hispanic engagement to mere translation and stereotyping, we bring a sophisticated understanding of the cultural and political complexity that shapes Hispanic electoral behavior.
On the Rise
Hispanics are the fastest-growing and most influential audience in recent years, now more than ever susceptible to persuasion by both political parties and conservative minded organizations.
Unique Identities
There are cultural, linguistic, generational, and geographical differences within the overall community of Hispanic Americans. Be sure to connect to each community appropriately.
Moving Right
Over the past few years, studies have shown a propensity for Hispanic audiences to vote and exhibit tendencies that align with more conservative and right-leaning platforms.
PIVOTAL POWER
Hispanics are not just the fastest-growing political audience; they are increasingly pivotal in shaping electoral outcomes. Their influence is critical in competitive elections, particularly those that determine control of state legislatures and the U.S. Congress. For instance, Hispanics comprise an average of 31% of the population in the 11 Republican Toss-Up Districts (with almost half of them having over 20% Hispanic population) and an average of 22% in all the competitive House Districts.* Our strategic approach is designed to shift this balance, challenging the historical Democratic stronghold on this key demographic.
GENUINE CONNECTION
Most consulting firms with Hispanic services rely solely on their regional experiences, which often fail to capture the broader Hispanic public perception. At TLC Political, we take a different approach. We leverage our deep-rooted ethnic diversity, cross-national expertise, and extensive political experience to engage genuinely with Hispanic Americans. This enables us to devise and implement strategies that not only reach this critical audience but resonate with them deeply, influencing their political decisions and driving electoral success.
ARE YOU READY TO MOVE THE NEEDLE?
Choose TLC Political for a partner who understands the complexities of the Hispanic communities in the United States and is prepared to use that understanding to your advantage. We go beyond simple outreach; we seek real, lasting connections that sway electoral outcomes and redefine political landscapes.